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About Us
V-VEL is a global export specialist company that conveys the value of K-brands with integrity and quality.

History

2025

Global expansion and quality certifications

  • Korea International Trade Association (KITA) US$5M Export Tower Award
  • Exclusive overseas distributor agreement for "Egg Clinic"
  • Exclusive overseas distributor agreement for "Salon Hands"
  • Market entry in Mongolia, India, and Peru
  • ISO "9001" certification (quality management system)
  • ISO "14001" certification (environmental management system)
  • 2025 Central Asia Beauty Expo – MOU with local distributors
  • Exclusive agreement for "Doctor Foy" in Kazakhstan and Kyrgyzstan
2024

Export Tower award and brand launches

  • KITA US$3M Export Tower Award
  • Launch of proprietary brand "Jangsu Ryeon"
  • Launch of proprietary brand "Viviria"
  • Market entry in Australia, Canada, and the CIS
2022~23'

Global expansion and quality certifications

  • KITA US$2M Export Tower Award
  • Exclusive overseas distributor agreement for "AVCA"
  • Market entry in Russia and Iraq
  • Market entry in Vietnam, Thailand, and the Philippines
  • Launch of proprietary brand "Lumirang"
2019~21'

Corporate establishment and full-scale overseas expansion

  • Market entry in Bangladesh
  • Market entry in Malaysia and Cambodia
  • Market entry in Hong Kong and Taiwan
  • Establishment of V-Bell Co., Ltd. as a corporate entity
2013~18'

First steps in overseas export

  • Business expansion through overseas partnerships
  • Broader reach into Southeast Asian markets
  • Started exporting K-beauty · household goods by entering Greater China